147% Increase in Searches Within One Week for a Health & Safety Training Centre

Calls: Increased by 500% (from 1 to 6)

Website Visits: Increased by 107% (from 13 to 27)

Profile Views: Increased by 51% (from 337 to 510)

Searches: Increased by 147% (from 99 to 245)

Before & After: Impact of Local SEO Strategy

Before Local SEO Implementation:

📉 Low local search visibility — appearing in limited relevant queries

☎️ Only 1 customer call from Google in an entire month

🌐 Just 13 visits to the website from the Google Business listing

👁️ Only 337 profile views on Google

🔍 A mere 99 search impressions, leading to minimal engagement

❌ Incomplete Google Business Profile with poor optimization and categorization

After One Week of Local SEO Implementation:

📈 147% increase in search visibility — now appearing in 245 local searches

📞 500% increase in customer calls (from 1 to 6 in one week)

💻 107% increase in website visits (from 13 to 27)

👁️ 51% increase in profile views (from 337 to 510)

✅ Fully optimized Google Business Profile with proper service areas, descriptions, and images

📍 Enhanced local ranking, leading to higher engagement and more customer inquiries

In just one week of implementing local SEO strategies, Body Art Training Group experienced significant improvements in online engagement, demonstrating the power of optimized business listings and targeted local search efforts.

Solution: Custom Local SEO Strategy

We designed and executed a tailored local SEO strategy, which included:

Full optimization of their Google Business Profile
Strategic keyword placement for local relevance
Enhancing business listing visuals and categories
Targeting location-specific queries for improved discovery

Key Takeaways:

Google Business Profile Optimization dramatically increased visibility.
Local keyword targeting boosted search rankings and user discovery.
Search visibility improvements directly translated into more calls and visits.
In just 7 days, the business saw exponential growth in customer engagement.

Conclusion:

This case study demonstrates how a well-executed local SEO strategy can deliver immediate, measurable results. With continued efforts, Body Art Training Group is positioned for sustained growth and greater dominance in their local market.

Results at a Glance

Results (January 2025 Performance vs. Previous Month)

Calls: Increased by 500% (from 1 to 6)
Website Visits: Increased by 107% (from 13 to 27)
Profile Views: Increased by 51% (from 337 to 510)
Searches: Increased by 147% (from 99 to 245)